Do you want to build an eCommerce website but wondering between Magento and Sitecore for your online sales? If you want to know the key differences between these two platforms, then this article is written for you. So, here’s a complete Magento vs Sitecore comparison to help you identify which platform can boost your online sales.
The global COVID-19 pandemic has compelled merchants and retailers to move online and digitalize the shopping experience. Therefore, many businesses are looking to build online stores to allow customers to buy products online.
When it comes to customization and suitability, Magento and Sitecore are the two most popular platforms for eCommerce website development. So, what’s the difference between Magento and Sitecore Commerce, and which platform is ideal for your online store? Whether you should hire Magento developers or Sitecore developers? Let’s take a look!
Introduction to Magento
Magento is an open-source, PHP-based eCommerce platform. It extensively uses PHP frameworks such as Laminas and Symphony. The distribution of Magento source code is regulated by the Open Software License (OSL) v3.0. Adobe Inc. acquired Magento in May 2018 for $1.68 billion.
Magento offers everything you need to build and operate an online store along with plenty of innovative extensions. That is why Magento is the leading eCommerce development platform in terms of scalability and customization. Magento is available as an open-source as well as cloud-hosted version.
If you’re looking for a Magento web development company for your project, then you can think of us as your reliable strategic solution partner.
Introduction to Sitecore
Sitecore is a powerful combination of content management systems and automation omnichannel technologies used for improving customer experience management.
The Sitecore content management system was founded in 2001 in Denmark and is based on ASP.NET. Hence, Sitecore Commerce empowers small to medium businesses, SMEs, and other global companies to build, customize, edit, and control eCommerce websites.
Some of the remarkable features of Sitecore include scalability, automated marketing, mobile-friendly websites, built-in analytics user data, and security.
Now, let’s dive into the Magento Vs Sitecore comparison
Magento Vs Sitecore – Key Features
While the users may find both Magento and Sitecore similar, there are certain differences when comparing them based on their features.
For example, Sitecore provides advanced Automated Marketing features for integrating various marketing platforms into the content management system. This helps businesses to enhance the user experience by customizing the web content based on the customers’ preferences.
Likewise, the built-in analytics usage data enables organizations to monitor and analyze the customers’ behavior. So, the companies can customize the web content to enhance customer retention and loyalty.
On the other hand, Magento offers advanced Payment and Delivery options helping organizations to integrate various payment systems to offer a diverse mode of payments to customers.
Moreover, the Magento B2B pricing boosts the productivity of the B2B commerce stores using features like Quick Order and Company Credit for smooth payment. Also, the Shared Catalog enables the sellers to create customized sales and deal for different consumer segments.
That’s why many B2B companies prefer to hire Magento eCommerce development services to boost their online sales.
Magento Vs Sitecore – Personalization and Customization
Both Sitecore and Magento provide excellent customization to enhance the customer experience. Sitecore ensures personalization optimization whereas Magento provides various plugins to combine external systems and application providers. So, Magento’s customization options offer a wide range of applications that are not limited to the platform only.
Sitecore offers an Automated Marketing tool that allows marketers to analyze customer behavior to enhance customer experience and offer a personalized shopping experience.
On the other hand, Magento simplifies ordering and payment with its cutting-edge purchasing features to deliver a seamless shopping experience.
Magento Vs Sitecore – Scalability
Sitecore provides Platform-as-a-Service (Paas) along with cloud functionality to reduce the cost based on the webserver usage during peak and non-peak hours. Furthermore, companies can use Sitecore’s built-in utilities to expand the business rather than using third-party features.
Whether it is about creating advertisement portals for enhancing the business in the future or about determining the website’s scale, Magento 2 software offers helps businesses to collect the data effectively and use it to forecast future trends.
By collaborating with various companies such as Google Analytics, DataDog, New Relic, Splunk, and MixPanel, Magento enables businesses to analyze business-critical data for future scalability needs.
Magento Vs Sitecore – Content Management System
Sitecore is a premier choice of companies when it comes to integrating content management system. The platform gained popularity because of its three main features – SitecorexConnect API, A/B, and multivariate testing, and personalized customers’ data.
Hence, the organizations can effectively collect and sync the data between Sitecore and other sales and marketing systems. Also, Sitecore can analyze user behavior and automatically filter the content that matches the search queries. And not to forget, the review and monitoring tools analyze the performance of the web content and traffic sources, thereby helping businesses to fine-tune their strategies accordingly.
Magento, on the other hand, provides a product-based eCommerce solution and collaborates with Google Ads and Adwords to assess the customers’ requirements. Many businesses prefer to use Magento eCommerce development services because the platform offers SEO-friendly features like:
- Sitemap generation for improved indexing by search engines;
- Canonical URLs for a priority-based web page crawling;
- URL rewrites for CMS pages;
- SEO as well as User-friendly URLs;
- ALT texts for image optimization and increased visibility;
An ideal CMS for content marketing should be easy to use, SEO-friendly, and simple to configure with different plugins, themes, and models to meet various content marketing needs. By offering an open-source version, Magento has done a superb job. The Magento Marketplace offers a vast repository of plugins, extensions, themes, etc. to help users to enhance their customer experience.
If you’re looking for an eCommerce solution for B2B and B2B websites, then it’s wise to hire Magento developers for the required services and support.
Magento Vs Sitecore – Pricing Policy
The pricing of Magento software varies based on the three options – Magento Open Source, Magento Commerce, and Magento Commerce Cloud. For example, the Magento Open Source is free to use, however, you need to pay for the domain name, web hosting, and security services.
The cost of the Magento Commerce and Magento Commerce Cloud depends on the company’s total sales revenue per annum. For example, if the total sales revenue per annum is less than $1,000,000, then the company has to pay $22,000 for Magento Commerce and $40,000 for Magento Commerce Cloud.
Sitecore, on the other hand, has a license fee of $40,000 for the first year and $8,000 for upcoming years. However, the annual licensing fee and customer support are up to $10,000. The cost of implementation starts from $65,000.
Magento vs Sitecore: Ease of Use
Magento, however, is ideal for advanced web developers who have in-depth programming knowledge. So, if you’re less tech-savvy, you can hire a Magento web development company for professional Magento 2 development services.
Magento Vs Sitecore: Customer Support
Magento Open Source, the free version, provides various support groups including Magento and DevDocs Forum. Likewise, Magento Commerce, the Enterprise version, offers reliable 24×7 customer support via email, phone, and live chat.
On the contrary, Sitecore provides support in two ways – Standard and Premium Support. For example, the Standard support offers a Sitecore Support Portal that responds in one to three business days. Premium Support ensures 24×7 technical support for critical website issues.
When comparing Magento vs Sitecore, both eCommerce platforms are ideal for developing and customizing eCommerce websites. However, these platforms offer benefits based on content management, scalability, customer data analysis, and payment features.
The main intent of this comparison guide is to help companies evaluate their business requirements and goals, and then select a platform that meets their requirements perfectly. As a leading Magento web development company, we are here to address all your concerns and queries related to an eCommerce website and app development. Get in touch with us our experts today!
Q.1. Magento or Sitecore – Which is better?
Ans. If you want to build a B2B or B2C eCommerce website, then you should hire Magento developers for the development. Magento offers greater flexibility by including different payment methods for convenient online shopping and checkouts.
Sitecore is better than Magento when it comes to user-friendliness. The platform can be used even by amateurs.
Q.2. Why choose Magento for eCommerce website development?
Ans. When talking about feature updates and roadmaps, Magento Commerce is far better than Sitecore. Magento has the potential to meet different business requirements by offering greater customization options. Also, Magento dropshipping and payment methods facilitate businesses to collaborate with different suppliers and incorporate multiple payment methods to help customers. If you’re looking for Magento eCommerce development services, you can get in touch with us today!